Jeff Venable, the director of Casey James’ “Drive” video, shared some behind-the scenes information on his website today.
You might remember back on December 12, 2011, when Jeff tweeted that he was shooting an EPK (electronic press kit) with Casey and shared these photos:
We now know part of what they were working on – the fantastic video of Casey singing and playing an acoustic version of “Drive” interspersed with shots of Casey driving through the country side.
Jeff explains today some of the difficulties they faced in making the video:
This is part of a longer EPK I produced/directed for Sony artist and American Idol finalist Casey James. This song, “Drive” is off of his first album.
Had a lot of fun shooting with Casey. We thought it was going to be a nice, sunny day outside, but turned out to be almost freezing rain…so we had to improvise! After lunch, Casey and I hopped in the GTO and drove around Lebanon, TN to grab all of the footage of him driving the car….we only had about 10 minutes, so we had to make it count. The shot of the barn where he pulled the car into was located directly behind the garage where we shot the performance.
Looking to seeing more from the EPK!
If you are reading the blog from your smartphone and can’t see the video, try this link: Vevo for iPhone.